Terry Quinn papers

Collection — Box: Individual Manuscripts Box 6, Folder: 1

Identifier: 124.159

Collection Scope and Content Note

The papers contain a report and presentation materials from TSR and McDonald's related to a joint effort of Terry Quinn and the TSR marketing department to partner with McDonald's to create a Dungeons and Dragons themed happy meal in 1984.

The documents consist of a report written by Terry Quinn detailing her meeting with McDonald's, a six page typewritten description of TSR, a nine page typewritten "Who Are We" McDonald's document, and an article from Business Week entitled "The Fast-Food War: Big Mac Under Attack."

The majority of the materials are dated from 1984 with the exception of the "Who Are We" McDonald's document which is undated.

Dates

Creation: 1982-1984

Creator

Quinn, Terry (Person)

Conditions Governing Access

This collection is open for research use by staff of The Strong and by users of its library and archives.

Conditions Governing Use

Though the donor has not transferred intellectual property rights (including, but not limited to any copyright, trademark, and associated rights therein) to The Strong, they have given permission for The Strong to make copies in all media for museum, educational, and research purposes.

Extent

0.1 Linear Feet (1 folder)

Language of Materials

English

Additional Description

Abstract

This collection consists of the papers of Terry Quinn's, Marketing Department of TSR, Inc., effort to get McDonald's to partner with TSR to create Dungeons and Dragons themed Happy Meals. The materials are dated from 1982 to 1984. The papers are comprised of a Chicago trip report by Terry Quinn detailing her meeting with McDonald's, thank-you letters from Quinn, two "Who Are We" handouts for TSR and McDonald's, and an article from Business Week, "The Fast-Food War: Big Mac Under Attack."